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It's a cool Wednesday evening in downtown Davis on 514 Third Street outside of Newsbeat. The air warms up slightly after a quick step inside, perhaps from the body heat of customers browsing magazine shelves in a mid-sized, brightly lit room that's somewhere between cozy and cramped. The space has an energy to it that belies its unremarkable appearance.

And then Janis Lott, who co-owns Newsbeat with her husband Terence, steps out from the back office, revealing where some of that energy comes from.

If it's true that businesses are powered by the people who run them, then her approachable, bounteous presence is definitely part of what fuels the store. She's warm, chatty, laughs a lot, and minutes later, sitting at a table outside of a nearby café, she expresses these disarming qualities in charming, full-force.

She begins by speaking of the challenges that a retail business faces - taxes, recession, the changing landscape of the area, customer shopping habits - and how she and her husband have survived.

"We've got the kind of business that really is pretty." she pauses briefly, searching for the best words to

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